Tax software company signs on as sponsor of college football bowl game

September 9, 2011

Are you ready for some football, er, taxes?

The 2011 college football season is underway, so that means there's already speculation about who will face off for the national title in the BCS Championship game on Jan. 9, 2012, at the New Orleans Superdome.

I'm more a fan of pro football, probably because my alma mater doesn't have even a remote chance at a national college football crown. But good old Texas Tech University usually manages an invite to one of the lower-tier bowls.

This season, I'm pulling for the Gator Bowl.

It has nothing to do with the Red Raiders. Regardless of how well they play, they won't be in this bowl. It has a deal for a Big Ten team and an SEC squad to go head-to-head.

And it's not that I have any close ties to Jacksonville, although Florida in the winter is generally a good idea.

Taxslayer_gator-bowl_2012 I've become a Gator Bowl booster because it now has a tax connection.

TaxSlayer.com has signed a three-year deal to be the official sponsor of the Gator Bowl. The first tax-affiliated game will be Jan. 2, 2012, at Everbank Field.

The college bowl game is further expansion into the world of sports sponsorship for the Augusta, Ga.-based tax software company.

TaxSlayer already can be seen circling NASCAR tracks on Dale Earnhardt Jr.'s Nationwide series vehicle.

Dale Earnhardt Jr Taxslayer NASCAR sponsorship

Now I've never used TaxSlayer to do my taxes, so I can't vouch for how well it does that job. I do, however, have some tips on picking the tax preparation software that works best for you.

And I'm not getting anything for mentioning the company's new sports deal, although I do have a couple of oversized TaxSlayer tote bags that I picked up as giveaways at IRS Nationwide Tax Forums where the company had a booth in the exhibit hall.

I'm just reporting and yes, kind of pulling for, the firm's paid sports partnerships because I'm a tax geek and I like to see tax references outside the expected April 15 box.

The head of the Gator Bowl shares my enthusiasm for the unusual sponsor.

"We love the name," Gator Bowl president Rick Catlett said after making the announcement. "One thing you can say is that it attracts attention."

You also might find these items of interest:

Share:

The More Tax Posts tab at the top of this page will take you to, well, more tax posts. You also can search below for a tax topic. 

Latest Posts
6 tax moves to consider this June

June 3, 2026

Definitely take a break this June. But taxes don’t take vacations. So, you also should…

Read More
Tax Season 2026 Continues!

We made it. Tax Day 2025 is finally over. For most of us. When the filing season started on Jan. 26, millions who were expecting refunds filed immediately. Most of us got our returns to the Internal Revenue Service by April 15. But plenty of taxpayers also got extensions. They are looking at an Oct. 15 filing deadline.

Those procrastinating filers aren’t a problem. In fact, the IRS appreciates taxpayers who take time to fill out their 1040 forms correctly. It also is grateful that tax submissions are spread out a bit, especially now that the IRS is a leaner agency. Processing returns is easier when they arrive throughout the year instead of in massive bunches.

But enough about Uncle Sam’s tax collection issues. The focus now is on all y’all who filed for extensions, giving you another six months to complete your return. Since your new mid-October due date will be here before you know it, let’s get started now on meeting it.

The ol’ blog is here to help you finish up your extended Form 1040. You can start with January’s tax tips page, which has links to the rest of the year’s tips by-month collections. You also can peruse various tax categories for more tailored advice by clicking on the More Tax Posts drop-down menu at the top of this (and every) page.

And to make sure you don’t miss your new filing deadline, the count-down clock below will let you know just how much time you to file by Oct. 15. At the latest.e. (Note: I’m in the Central Time Zone, so adjust accordingly for where you live.)

Credits/Deductions
Disasters
Family
Filing and Paying Taxes
Politics/Laws
Refunds
State Taxes
Tax Brackets/Inflation
Tax Tips
Comments
  • Taxable Talk
    15 years ago

    The TaxSlayer.com Bowl?

    I enjoy college football. Today, my school won a thrilling game in overtime. Way back when, there were only a few college bowl games. And their names were simple: Rose, Sugar, Cotton, and Orange. The second tier games also had simple names: Blue-Bonnet…

  • Florida Business for Sale
    15 years ago

    Sounds like a good idea, we like to slay our taxes hear in Florida just as much as the next guy.

Comments are closed.